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Its DNA can be summarised in 3 keywords: COLOR, CREATIVITY AND SHARING.
Colour is the core of the Brand, it being the ultimate aim and the means for expressing dynamism and liveliness.
Through colour, Fanola affirms its creativity, the will to dare and to overcome stereotypes, moving the concept of beauty one step beyond each day.
It is a social native brand, a trend setter constantly on the lookout for new inspirations to give rise, every day, to original, surprising and wow-effect creations to share with others.